What do you have to sell?

When it comes time to cash out of your business, what does a buyer want? Typically they want a business that will continue to operate effectively even after the original owner has left. They want a business that has systems.

Even if you never invest in a franchise, you should design your business around systems, not around people. Learn how our franchisees sell the companies they have built with the Business Resale System

Would your business survive without you?

If you had to sell your business today, would anyone buy it? How much would they pay? What are they really getting? Many businesses in our industry just aren't able to be sold. It could be that the business couldn't be run without the existing owner - he or she is the center of all activity and how the business works is all in their head. Or possibly the people that could buy your business currently work for you and have a slim chance of being successful. Michael Gerber writes in his book "The E-Myth" that just because you are great at the technical side of the business, that doesn't qualify you to run a business that does this type of work. Give your people a system to follow in marketing with the Expertorial Marketing System and help the track and manage their results with the ZWare Business Management Software System.